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INSIDE SCOOP: WHAT IT’S REALLY LIKE TO BE BEYONCE’S PA

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INF - Beyonce Knowles Leaves Her NYC Office With Coffee

(Image: Splash)

How you dress and act, never mind manage to utter a word, when your boss is international superstar-flawless-at-everything-queen-of-the-world Beyoncé beats us. But, it seems that it’s quite a manageable task according to Bey’s personal assistant Sam Greenberg who shared with Vogue recently what she wears for work and what a “normal” day entails.

When Sam is backstage or on red carpets, she says she tends to stick to rompers, jeans, tank tops, and obvs, Bey’s tour merchandise. Mostly, though, her go-to wardrobe colour is black. “I think that in this job it is about looking clean and cool, and not trying to be in the spotlight because that isn’t why you’re there,” she says. “It’s also representing whom you work for.”

Even though her boss is Beyoncé (sorry, we’re still getting used to the idea of this), it seems Sam is one of us commoners at heart – when it comes to her workwear wardrobe, she prefers quality over quantity and splurging on key pieces, including designer brands (unlike us commoners). Her key pieces? Chanel espadrilles for her good-quality comfy flats and a cool Balenciaga jacket. Well, what do we expect, her boss is Beyoncé, classic style was bound to rub off on her.

Bey and her team are always travelling, and it comes without saying that Sam has picked up some practical travelling tips while still looking work-appropriate and representing the Beyoncé brand.  “It is always fun to play dress-up, because on shoots especially there are always great things,” she dished, before adding, “I think that in this job it is about looking clean and looking cool.”

“Sometimes we get off the plane and go straight to a show or to a meeting,” Sam says of her intense schedule. “I always make sure it isn’t too ‘sweatpants and sweatshirt’. I wear overalls [by Topshop], which are really comfortable on planes.” And then she’ll dress it up with the aforementioned jacket and flats combo. Greenberg dished that “it is a cool experience to learn from [Beyoncé] and curate my taste along with hers because she is quite the style icon.” You can say that again!

Sam dished  on how she travels, sharing:”I showed up my first day of the job ready to go on tour with two huge suitcases, a small wheel carry-on, a carry-on for my shoulder, and my purse. I soon learned that was not going to be an effective way to travel, and ended up cutting it down.I’m not really good at unpacking, so I kind of leave [my bag] half-empty, half-full,” she says, proving that even as Beyoncé’s right-hand woman, she’s just like any other girl.

 


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